Our story

Crazy Heart began with one man and a microphone.

Founded by Benje Bendele, the voice behind the sound at some of the most prestigious rodeos in the country, Crazy Heart is more than an event production company, it’s a passion project rooted in excellence, trust, and decades of experience. Benje has spent over 30 years in the arena, building a name as one of the most respected and reliable sound engineers in professional rodeo. If you’ve been to a top-tier event, chances are you’ve heard his work, even if you didn’t know it.

From producing flawless audio for national rodeos like the Wrangler National Finals Rodeo to working hometown shows where every detail matters, Benje has built Crazy Heart to handle events of every size with the same level of precision and pride.

Today, Crazy Heart provides professional sound, lighting, and stage setups for rodeos, concerts, festivals, and live events across the country. Backed by a team that shares Benje’s commitment to doing things right the first time, we deliver clean audio, dynamic lighting, and solid staging designed to enhance the experience, not distract from it.

Benje’s legacy is built on relationships, consistency, and a deep understanding of what it takes to run a successful live event. And that’s exactly what Crazy Heart brings to your arena, stage, or venue, every single time.